IT TAKES TWO – CUSTOM CONSOLES AND CONTROLLERS
THE PROJECT
Co-op action-adventure game It Takes Two was developed by Hazelight Studios and published by Electronic Arts (EA). Releasing in March ’21, it initially enjoyed cult status before being crowned ‘Game of the Year’ at The Game Awards 2021.
THE CHALLENGE
Following their victory at The Game Awards, EA asked if we could create custom It Takes Two Xbox Series X and PlayStation 5 hardware, alongside custom controllers, that could be given away to fans in a sweepstake to thank them for their support.
ServicesGraphic Design, Video Games, Custom Consoles
TAKEOFF'S SOLUTION
TAKEOFF’s design specialists modelled both the Xbox Series X and PS5 designs on the flamboyant Dr. Hakim; the sides of the Series X and the PS5’s plates became covers of the famous ‘Book of Love’, including intricate linework throughout. Also on the cover, complementing the game’s logo, were crayon drawings of the game’s protagonists, Cody and May, inside a love heart. The Series X design included a detailed book spine and pages.
Each console came with a pair of custom controllers; each representing the in-game doll designs of Cody and May. Our ‘Cody’ controller featured a textured denim design, with fine yellow stitching detail around the buttons. 3D elements included stitched threads and buttons. 3D elements on the ‘May’ controller also included buttons, alongside pins and threads, to complement the textured crochet design.
LET'S TALK
TAKEOFF has offices in the UK, France and Central Europe, North America and China. If you’d like to discuss an entertainment marketing publicity project or event, get in touch with the TAKEOFF team via: enquiries@takeoffstudios.com.