We are a full service creative studio building unforgettable experiences for entertainment and luxury brands.

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Experiential / Activations

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Influencer / Press Kits

Collector's / Limited Editions

Trailers / Animations

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Our industry insights


Not all gaming has to be competitive

Gamification is a term used to define bringing gaming elements into non-gaming situations, such as lead generation or – as can be seen on The Game Academy – helping people into work or education. It can be used with your in-house training materials to improve employee engagement, for instance, and as The Game Academy shows, it can also be used by gaming studios to identify and recruit new talent. For gamification to have a serious effect, though – whether on attracting talent, retaining it, lead generation, education or other medium – it pays to work alongside a creative agency that has gaming at its heart.

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What is the future of Esports?

Esports feels like it’s on the verge of breaking into the mainstream. Teams and players are fast-becoming the new icons for younger generations who can tune into a tournament from the comfort of their phones, and follow their lives with a click on the ‘Subscribe’ button. One of the best ways Esports teams can boost their profiles and build new audiences, too, is through branded roadshows that bring skilled players to new areas, and hosts competitions where the public can game one-on-one with their Esports heroes.

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Earned vs paid media strategies on video games

It’s arguably never been easier for studios to create a campaign and immediately reach out to target audiences due to the number of social media channels out there. The sheer variety of social media channels means that studios have to work much harder not just to grab an audience’s attention, but keep them interested. In our experience, the best approach to video games marketing is to cherry-pick the best of both mediums – target audiences where they spend their time most on social media and start online conversations that matter with video game influencers.

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Our Clients


Don't just take our word for it


"I have had a ton of requests asking me how the **** did we pull off such an event. Thanks again for your support."

MK11 The Reveal London
(Nominated Best Campaign 2019, MCV DEVELOP)

"The release was amazing. Partner is super happy, influencers were stunned. The console was placed on the main table after the reveal which gave Xbox so much more screentime during the stream + we had over 20 media clippings."

Cyberpunk custom console

"It was important for Larian to find an agency that was aligned with our passion for quality and mirrored the game in development. The unboxing experience needed to provide a ‘wow’ factor for our Kickstarter backers. TAKEOFF provided the perfect concept and the delivery exceeded expectations. Together we created a collectors edition that the backers loved and everyone at the studio was really proud of."

Larian, Divinity Original Sin II Limited Edition

"I have had a ton of requests asking me how the **** did we pull off such an event. Thanks again for your support."

MK11 The Reveal United Kingdom
(Nominated Best Campaign 2019, MCV)

"The release was amazing. Partner is super happy, influencers were stunned. The console was placed on the main table after the reveal which gave Xbox so much more screentime during the stream + we had over 20 media clippings."

Cyberpunk custom console

"It was important for Larian to find an agency that was aligned with our passion for quality and mirrored the game in development. The unboxing experience needed to provide a ‘wow’ factor for our Kickstarter backers. TAKEOFF provided the perfect concept and the delivery exceeded expectations. Together we created a collectors edition that the backers loved and everyone at the studio was really proud of."

Larian, Divinity Original Sin II Limited Edition