CALL OF DUTY: BLACK OPS – INFLUENCER KITS
THE PROJECT
To support the global reveal of Call of Duty: Black Ops 7, we partnered with Activision to deliver a premium influencer marketing campaign for Call of Duty: Next in Las Vegas. The influencer kits were designed to elevate the first-ever Black Ops 7 gameplay viewing experience for creators and streamers worldwide.
THE CHALLENGE
With the launch of one of gaming’s most anticipated titles, the challenge was to produce a premium, authentic influencer kit within a short timeline, one the Black Ops community would genuinely value and use. The kit needed to enhance live streaming and content creation while staying true to the franchise.
ServicesCustom, Packaging, Graphic Design
TAKEOFF'S SOLUTION
Takeoff designed, produced, and globally distributed a limited-edition influencer kit that included a custom Black Ops–branded YETI Tundra 35L cooler and YETI mug, a large key art gaming mat, and an Elgato Wave:3 microphone, creating a premium setup for streaming and viewing.
The result was a high-quality, highly shareable influencer kit that generated a positive response from the community.
Find out more about how our custom influencer kits can encourage conversations within your target communities by getting in touch with the TAKEOFF team today!
LET'S TALK
TAKEOFF has offices in the UK, France and Central Europe, North America and China. If you’d like to discuss an entertainment marketing publicity project or event, get in touch with the TAKEOFF team via: enquiries@takeoffstudios.com.