LOTO-QUÉBEC – CUSTOM LA FACE DES INTERNETS XBOX CONTROLLER
THE PROJECT
Loto-Québec runs an annual competition called ‘La Face des Internets’, designed to give 12 lucky online content creators the chance to improve their broadcasting skills via a range of workshops with help from coaches and experienced mentors.
THE CHALLENGE
La Face des Internets was back in early 2023 for its third edition. Loto-Québec asked TAKEOFF America to create customised Xbox controllers for the six eventual competition winners.
ServicesCustom Console, Custom Controllers
TAKEOFF'S SOLUTION
La Face des Internets reached its conclusion in April 2023, with six ‘Super Champions’ crowned (including XatuFox, Liz_N_Stream and Charest). TAKEOFF America worked alongside Loto-Québec to create bright, colourful and fun custom Xbox controllers for each one of the Super Champions, which were presented to them in a ceremony at Montreal Casino.
Each of TAKEOFF America’s custom controllers featured gold-effect face buttons, bumpers and a D-pad, complemented by pixelated faces on a snazzy purple background. The reverse side of each controller also featured each Super Champion’s gamertag in capital purple pixelated lettering.
LET'S TALK
TAKEOFF has offices in the UK, France and Central Europe, North America and China. If you’d like to discuss an entertainment marketing publicity project or event, get in touch with the TAKEOFF team via: enquiries@takeoffstudios.com.