Tom Clancy’s Ghost Recon Breakpoint – POS suite

THE GAME
Tom Clancy’s Ghost Recon Breakpoint is the latest title in the open-world tactical shooter series. Breakpoint was developed by Ubisoft Paris and published by Ubisoft.

THE CHALLENGE
To help catch the attention of consumers in retail locations, Ubisoft commissioned us to create an attractive POS suite to advertise the game and accelerate sales.

ServicesPress Kit, Graphic Design, Print Design, Video Games

TAKEOFF'S SOLUTION

With Breakpoint releasing close to the holiday season, our graphic design, marketing and retail experts came together to create an extremely strong POS suite to house physical copies of the game and encourage shoppers in retail locations to make a purchase.

Our various Breakpoint POS suites were easy for retailers to construct on-site, and could house physical copies of console-specific versions of the game as well as download cards. Graphically, POS suites included antagonist Colonel Cole D. Walker and 3D cardboard cutouts and print posters of Ghost operatives in action; all complemented with calls-to-action to engage and entice footfall.

It was an honour to run with the Wolves. See what else we did for Ghost Recon Breakpoint.

LET'S TALK

We want to help you out. TAKEOFF has offices in UK, France and Europe, United States of America, Canada and China. If you’d like to discuss an entertainment marketing publicity project or event, get in touch with the TAKEOFF team via enquiries@takeoffstudios.com.